May 30, 2024

Press release

Alex Salnikov: Why NFTs Are Not Dead - The Future Of NFTs Powered By Brands And Developers

By Alex Salnikov, Chief Strategy Officer and Co-Founder at Rarible will be speaking at the upcoming Benzinga Future Of Digital Assets. Mark Nov. 14 on your calendar for the must-attend gathering in the industry!

In a recent episode of "The Simpsons" NFTs were featured prominently in its plot, showing Marge battling with PFPs in order to extract Bart from "the blockchain," and the famous Nyan Cat meme dramatically proclaiming the "NFT craze" as finished. As the co-founder of Rarible, I watched with amusement and a sense of irony because, contrary to this pop culture punchline, the world of NFTs is bustling with silent innovation and persistent growth.

The Simpsons episode serves as a cultural checkpoint, a moment for us in the web3 community to consider the image of NFTs in the mainstream. It also highlights an opportunity to educate and develop new digital products that fit the needs of creators, brand managers, innovators and builders who are looking to launch and grow engaged digital communities. 

The Silent Innovation Behind The ...

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